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The Power of Messaging with Veronica Hoddenbagh

Melanie Herschorn Episode 66

Clear messaging helps attract and build trust with your ideal audience. When you sit down to create any content, remember that the person reading it is thinking, "What is in it for me?" . That’s why Episode 66 of the VIP Access Podcast is all about The Power of Messaging.

You’ve written a book...now what? If you’re ready to become a thought leader in your space, you need a simple content marketing strategy that creates excitement around your book and your brand and helps you make a big impact. Schedule your complimentary Strategy Call with Melanie at contentstrategycall.com today.

In this episode of the VIP Access Podcast, I’m chatting with Veronica Hoddenbagh, a Social Worker turned Mindset Coach and Messaging Strategist. She is passionate about helping people to grow their mindset and create messaging that attracts leads, pre-qualifies the BEST leads, and cuts sales time in half.

Some of the talking points Veronica and I go over in this episode include:

  • Her story
  • The Genuine Offer
  • Great tips for messaging to gain people's trust
  • The 6 key questions


Good communication is always the best tool to help you deeply understand where your clients stand and what will truly resonate with them. Be sure to tune in to all the episodes to receive tons of practical tips on marketing and to hear even more about the points outlined above.

Thank you for listening!

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