The Importance of Publicity with Lisa Simone Richards Artwork

VIP Access

Get VIP Access today! VIP stands for Visibility, Impact, Profit and this podcast will get you inspired and fired up about content creation and marketing yourself and your brand. Get marketing and mindset strategies, actionable tips, and the motivation you need to land more clients, nurture your leads, and position yourself as an expert in your industry. Through her company, VIP Digital Content, Melanie provides her clients with content marketing strategies so they can land more clients with engaging marketing. A small business owner since 2012, Melanie understands the entrepreneurial journey and that it truly takes a village. She has worked as a print, radio, and TV journalist and as a PR specialist in Hollywood. Melanie has won numerous journalism awards and received her Master’s Degree in Broadcast Journalism from the University of Southern California. Learn more at https://vipdigitalcontent.com/

All Episodes

VIP Access

The Importance of Publicity with Lisa Simone Richards

July 22, 2021 • Melanie Herschorn • Episode 44

Want to boost your brand's credibility in an amazing way? You need to start getting publicity! That’s why episode 44 of the VIP Access Podcast is about the Importance of Publicity with Lisa Simone Richards.

Are you a service-based women business owner who’s written a book? If you’re ready to leverage your book and implement a content marketing strategy that's uniquely you to attract and nurture your ideal clients, book your free 45-minute Sparkles & Strategy Call with Melanie at contentstrategycall.com today.

In this episode of the VIP Access Podcast, I am joined by Lisa Simone Richards, owner and founder of Lisa Simone Richards. Lisa shares the importance and the impact that publicity can have on your brand.

Some points Lisa and I go over in this episode include:

How to build your credibility online
Why media/press releases can be beneficial
The average time it takes to go from pitch to publicity
Action steps for getting started with your own publicity

Working with a publicist like Lisa or doing your own PR can take your business to new heights thanks to incredible reach.

Thank you for listening!

If you enjoyed this episode, take a screenshot of the episode to post in your stories and tag me! And don’t forget to subscribe, rate and review the podcast and tell me your key takeaways!

CONNECT WITH MELANIE HERSCHORN:

Schedule a Call with Melanie!

Is your Content helping you land clients? Take the quiz to find out!

Follow me Instagram

Join the Sparkles and Strategy Facebook group