VIP Access

Why Storytelling is Key Content Creation

October 28, 2021 Melanie Herschorn Episode 58
VIP Access
Why Storytelling is Key Content Creation
Show Notes

Storytelling is as old as time. Stories are memorable and sharing them is how we, as humans, relate to one another. As we see ourselves in a story, we get hooked. That’s why episode 58 of the VIP Access Podcast is about Storytelling in Content Creation! 


You’ve written a book...now what? If you’re ready to implement a simple content marketing strategy to create excitement around your book and your brand and make a big impact, schedule your free Sparkles & Strategy Call with Melanie at contentstrategycall.com today.


In this episode of the VIP Access Podcast, I’m sharing the value of storytelling in the content you create for your marketing. Some of the talking points I go over in this episode include:


  • Why adding a story is essential to your content
  • The elements of a good brand story
  • How story will help your audience relate to your brand
  • The story as fabulous hook


One of the greatest ways to attract your ideal audience is to tell engaging stories that truly resonate with them. Be sure to tune in to all the episodes to receive tons of practical marketing tips and to hear even more about the points outlined above.


Thank you for listening!


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